Archive for industry news

Speedlinking for 28-06

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Wise Camel writes about 10 Sales and Marketing Tips he learned from Strippers

Lee Odden publishes the results of a poll about the best keyword research tool.

Eric Enge gives some very valuable information regarding paid links which you should consider in your next paid link campaign

Andy Beard give us a lot of valuable information regarding SEO and wordpress. A must read article.

TheNewsRoom . com – an alternative way to monetize your site

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What you see above these lines looks nice, and definitely it does not look like an advertisement, right? Well I am afraid you are wrong because this is a new monetization system created by Voxant and TheNewsRoom network. This new kind of advertising is an extended news publishing network with many good partners like the Associated Press, Reuters, McClatchy-Tribune Information, Agence France-Press, etc. and in my opinion they provide a very fresh way to make more money with your web site.

How it works

The news room provides you with video, text and image creatives. All their content is news, which they have very well categorized (and searchable) in their site. What you have to do is grab the content you like – and it is more relevant with your site’s content – and paste the code in your site.

How do they pay?

This program is CPM so you will get paid for every impression of your site, and their ad rates are $1 – $4 depending on the content type you are using.

When do they pay

According to their FAQs they pay on monthly basis. Lowest payment is set to $50.

My first experience

I am a member for just a little time so I don’t have much to say, but I will post back here whenever I have something more to report on TheNewsRoom. Right now I like their system, which is a little different from a “traditional” CPM network, but you will find easily whatever you need. Something I don’t like is that there is not yet been enabled a reporting console, but according to their FAQs they will add it in the near future. I know that this wont sound very professional but they are a serious company so I wont mind for the moment.

I will have you updated on this one, please share your thoughts with us :)

Good news for YPN publishers

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YPN has just announced that they are going to use paypal for payments. Additionally publishers who opt in will enjoy a reduced payment threshold, from $100 to just $50.

I think those are great news for YPN publishers, and I wish Google will follow them. Of course this sounds more like a dream as Google wants to promote their checkout service, so I guess if they will want to respond to this they will probably use their system to send payments.

Chitika Linx Beta

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Chitika announced today their new program, Chitika Linx which is a program that looks similar to kontera and inteliTXT.

If you don’t know how these ads work, think of a text link that whenever you put your mouse over it an advertisement pops out. From my experience those ads seem to have very high CTRs so I guess this will be a great alternative to use when it becomes public. By the way this type of advertisement is accepted by Google’s adsense TOS so we will be able to use it in pages that have google ads.

Can’t wait until the program goes live :) You can also check what problogger wrote about that here.

AdBrite introduces BritePic

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Just got an email announcement form adBrite, regarding their new program called “BritePic”. The BritePic is a new advertisement format which looks very good, and it seems – at least for the moment that people don’t recognize it as an ad – that it can convert well too.

The idea is simple. You are using BritePic’s javascript code to display a picture from your site, which will then display an advertisement when someone put the mouse over it. Bellow is an example :